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Services

Fractional COO + Adviser

Solving problems, addressing challenges, achieving tangible objectives. Providing expertise on a part-time and project basis to startups and SMBs.  An ideal addition during transitional periods, such as rapid growth and scale-up, or market contraction.

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Helping founders and executive teams:

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  • Develop confidence in their business decisions.

  • Optimize business operations and streamline processes.

  • Position their company to take the next step—whether that’s growing revenue, expanding services, or upleveling leadership.

  • Perform scheduled risk and strategic planning assessments.

  • Recruit, train, and develop engaged and capable next gen leaders.

Customer Experience (CX)

73% of consumers say that CX is a deciding factor when choosing whether to do business with a company.  I help service brands identify opportunities throughout their customer journey—to create enhanced value and drive authentic customer engagement across all touchpoints.  Such holistic "client relationship strategies" eclipse simply  a sales or acquisition mindset—they dramatically increase customer satisfaction and the value derived from each client relationship.

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Services include:

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  • CX Audit: Assessment of your current customer experience, and identification of frictions.

  • Customer Journey Mapping: Comprehensive visualization of key touch points, activities and events in your customer journey; offering insight on problem areas and opportunities for high-impact improvement. 

  • End-to-End CX Strategy:

    • In its simplest state: Maximizes workflows and proactively manages issues. Helps develop customer empathy across teams, minimize complaints, and increases customer retention and loyalty.

    • With expanded focus, adding: Automation; proactive personalization; contextual interactions; journey innovation; and expansion of the customer relationship.

  • Lifecycle program development, such as: Onboarding, Retention, Loyalty, and VIP Programs, and Tiered.

  • Training across teams and stakeholders: From client success and account managers, to sales and the product team. Centering the customer experience across the enterprise.
     

Keynote Speaker. Writer. Coach.

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© 2024 by Lisa K Wirth. All Rights Reserved. 

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